NASDAQ HAS Quarterly

Hasbro, Inc.

Transformers, NERF, Play-Doh, MAGIC and Wizards. Consumer Products is not the same as “toys only”.

Brands and lines

13 Lines

The active toy lines documented for this house. Each card opens official follow-up.

All Baby Alive · 1 Furby · 1 G.I. Joe · 1 Hasbro Gaming · 1 Marvel · 1 Monopoly · 1 My Little Pony · 1 NERF · 1 Peppa Pig · 1 Play-Doh · 1 Star Wars · 1 Transformers · 1 Wizards of the Coast · 1

Wizards of the Coast

Activity

Web YouTube @wizardsofthecoast Instagram @wizards_magic X @wizards_magic

Active

Magic: The Gathering

TCG; Universes Beyond and Standard sets.

1993–…

Licenses and properties

27 of 400

Breakdown of owned, acquired or licensed IP on each house brand. Cap 400 rows per company. Every row cites a source; there is no SKU sell-through.

All Owned Licensed Game · 27

Wizards of the Coast 27

Property	Kind	Aspect	Licensor	Source
Baldur's Gate 1993–…	Owned	Game	Hasbro	10-k Hasbro brand or game. Consumer Products and Wizards are 10-K segments; this row is not a SKU split.
Commander 1993–…	Owned	Game	Hasbro	10-k Hasbro brand or game. Consumer Products and Wizards are 10-K segments; this row is not a SKU split.
D&D Beyond 1993–…	Owned	Game	Hasbro	10-k Hasbro brand or game. Consumer Products and Wizards are 10-K segments; this row is not a SKU split.
Dragonlance 1993–…	Owned	Game	Hasbro	10-k Hasbro brand or game. Consumer Products and Wizards are 10-K segments; this row is not a SKU split.
Dungeons & Dragons 1993–…	Owned	Game	Hasbro	10-k Hasbro brand or game. Consumer Products and Wizards are 10-K segments; this row is not a SKU split.
MTG Arena 1993–…	Owned	Game	Hasbro	10-k Hasbro brand or game. Consumer Products and Wizards are 10-K segments; this row is not a SKU split.
Magic: The Gathering 1993–…	Owned	Game	Hasbro	10-k Hasbro brand or game. Consumer Products and Wizards are 10-K segments; this row is not a SKU split.
Planescape 1993–…	Owned	Game	Hasbro	10-k Hasbro brand or game. Consumer Products and Wizards are 10-K segments; this row is not a SKU split.
Secret Lair 1993–…	Owned	Game	Hasbro	10-k Hasbro brand or game. Consumer Products and Wizards are 10-K segments; this row is not a SKU split.
Secret Lair x Fortnite 2022–…	Licensed	Game	—	encyclopedia Third-party license on a Hasbro toy or game. The 10-K does not publish sales for this IP.
Secret Lair x Street Fighter 2022–…	Licensed	Game	—	encyclopedia Third-party license on a Hasbro toy or game. The 10-K does not publish sales for this IP.
Spelljammer 1993–…	Owned	Game	Hasbro	10-k Hasbro brand or game. Consumer Products and Wizards are 10-K segments; this row is not a SKU split.
Universes Beyond 1993–…	Owned	Game	Hasbro	10-k Hasbro brand or game. Consumer Products and Wizards are 10-K segments; this row is not a SKU split.
Universes Beyond Assassin's Creed 2022–…	Licensed	Game	—	encyclopedia Third-party license on a Hasbro toy or game. The 10-K does not publish sales for this IP.
Universes Beyond Avatar The Last Airbender 2022–…	Licensed	Game	—	encyclopedia Third-party license on a Hasbro toy or game. The 10-K does not publish sales for this IP.
Universes Beyond Doctor Who 2022–…	Licensed	Game	—	encyclopedia Third-party license on a Hasbro toy or game. The 10-K does not publish sales for this IP.
Universes Beyond Dungeons & Dragons 2022–…	Licensed	Game	—	encyclopedia Third-party license on a Hasbro toy or game. The 10-K does not publish sales for this IP.
Universes Beyond Fallout 2022–…	Licensed	Game	—	encyclopedia Third-party license on a Hasbro toy or game. The 10-K does not publish sales for this IP.
Universes Beyond Final Fantasy 2022–…	Licensed	Game	—	encyclopedia Third-party license on a Hasbro toy or game. The 10-K does not publish sales for this IP.
Universes Beyond Jurassic World 2022–…	Licensed	Game	—	encyclopedia Third-party license on a Hasbro toy or game. The 10-K does not publish sales for this IP.
Universes Beyond Marvel Super Heroes 2022–…	Licensed	Game	—	encyclopedia Third-party license on a Hasbro toy or game. The 10-K does not publish sales for this IP.
Universes Beyond Street Fighter 2022–…	Licensed	Game	—	encyclopedia Third-party license on a Hasbro toy or game. The 10-K does not publish sales for this IP.
Universes Beyond The Lord of the Rings 2022–…	Licensed	Game	—	encyclopedia Third-party license on a Hasbro toy or game. The 10-K does not publish sales for this IP.
Universes Beyond The Walking Dead 2022–…	Licensed	Game	—	encyclopedia Third-party license on a Hasbro toy or game. The 10-K does not publish sales for this IP.
Universes Beyond Transformers 2022–…	Licensed	Game	—	encyclopedia Third-party license on a Hasbro toy or game. The 10-K does not publish sales for this IP.
Universes Beyond Warhammer 40,000 2022–…	Licensed	Game	—	encyclopedia Third-party license on a Hasbro toy or game. The 10-K does not publish sales for this IP.
Vecna 1993–…	Owned	Game	Hasbro	10-k Hasbro brand or game. Consumer Products and Wizards are 10-K segments; this row is not a SKU split.

Follow on socials

Official accounts. Instagram and TikTok posts are not copied here: they open on their network.

Web Investors Newsroom YouTube @Hasbro Instagram @hasbro X @Hasbro Facebook @Hasbro

Observations

Period	Metric	Dimension	Value	Quality
FY2025	net_sales	company	$4,701,300,000.00	audited
FY2024	net_sales	company	$4,140,000,000.00	audited
FY2024	segment_revenue	segment Consumer Products	$2,540,000,000.00	audited
FY2024	segment_revenue	segment Entertainment	$80,000,000.00	audited
FY2024	segment_revenue	segment Wizards & Digital Gaming	$1,510,000,000.00	audited
FY2023	net_sales	company	$5,003,300,000.00	audited
FY2022	net_sales	company	$5,856,700,000.00	audited
FY2021	net_sales	company	$6,420,400,000.00	audited
FY2020	net_sales	company	$5,465,400,000.00	audited
FY2019	net_sales	company	$4,720,200,000.00	audited
FY2018	net_sales	company	$4,579,646,000.00	audited
FY2017	net_sales	company	$5,209,782,000.00	audited
FY2016	net_sales	company	$5,019,822,000.00	audited
FY2015	net_sales	company	$4,447,509,000.00	audited
FY2014	net_sales	company	$4,277,207,000.00	audited
FY2013	net_sales	company	$4,082,157,000.00	audited
FY2012	net_sales	company	$4,088,983,000.00	audited
FY2011	net_sales	company	$4,285,589,000.00	audited
FY2010	net_sales	company	$4,002,161,000.00	audited
FY2009	net_sales	company	$4,067,947,000.00	audited
FY2008	net_sales	company	$4,021,520,000.00	audited
FY2007	net_sales	company	$3,837,557,000.00	audited
FY2006	net_sales	company	$3,151,481,000.00	audited
FY2005	net_sales	company	$3,087,627,000.00	audited
FY2004	net_sales	company	$2,997,510,000.00	audited
FY2003	net_sales	company	$3,138,657,000.00	audited
FY2002	net_sales	company	$2,816,230,000.00	audited
FY2001	net_sales	company	$2,856,339,000.00	audited
FY2000	net_sales	company	$3,787,215,000.00	audited